Build it and they will come.

Hiut Denim Co
Jan 5, 2024

This has been a long time coming. It has been 14 months since Gregg, Cherry and the team paid us a visit to see how we make our jeans. And now the world gets to see us in action.⁣

We couldn’t be more excited.

We have no idea what this will mean for us.

But we hope it will help us get our training programme for future ‘GrandMasters’ off the ground.

We hope it will help us lower our impact by moving us closer to becoming a fully ‘make-to-order’ business which will reduce our wastage and improve our efficiency.

We hope it will help us expand our team so we can employ more people in our town.

Not a lot riding on it then.

Only everything. 🤞



Hiut Denim Co

Our town is making jeans again. Founders: @DavidHieatt & @ClareHieatt Do one thing well.